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Growth engines used by Snapchat, Zendesk and Uber

Growth engines used by Snapchat, Zendesk and Uber

If you’re familiar with lean methodology by Eric Ries, you know that there’re 3 major engines of growth: viral, sticky and paid. If you aren’t, we will remind you how they work. But what’s more important is that how do you actually use engines of growth? Today we will discuss how famous tech companies used viral, sticky and paid growth engines to make it to the top.

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6 tips for going viral with your startup

6 tips for going viral with your startup

If you upload your pet’s video on YouTube and it doesn’t go viral, well, it’s indeed no big deal. But lack of viral growth might be a disaster for your startup. We’ve already talked about turning startup idea into product and here we’ll explain how to make something go viral and give tips on engineering virality for your app, website or service. While it might seem that virality isn’t for everybody, you’d be surprised to learn that even serious and complex startup solutions can potentially go viral.

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10 tips on getting real with your startup ideas

10 tips on getting real with your startup ideas

Even though many founders dream of starting a tech startup as soon as possible, they’re also secretly scared of not taking into account some small detail that will ruin the whole gig. But overplanning is no good for an IT startup: you need to quickly move from idea to result to ride the wave. We’ve already talked about lean canvas that make planning both quick and effective as well as sprint methodology for checking any idea in 5 days (isn’t that awesome?) and here we’d like to introduce you to Getting Real success tips.

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How to measure MVP success for mobile app

How to measure MVP success for mobile app

It’s easy to follow the hype and think that if your startup gets press coverage, Twitter mentions and some decent amount of app downloads, you’re doing fine. But it is actually just the time to closely watch your mobile MVP metrics, carefully introduce little tweaks and get ready for removing features that users don’t care about. Here we will talk about metrics used to measure a success of a minimum viable product.

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3 ways to get traction for your startup

3 ways to get traction for your startup

We’ve already talked about making your startup lovable with Happy Startup Canvas and today we’d like to discuss another vital matter: startup traction. According to Naval Ravikant (AngelList), traction is a quantitative evidence of market demand. It is what investors are looking for in startups and what helps you, as a founder, to identify that you should stick to your current course. In this article we are going to talk about traction method fundamentals and discuss 3 channels that will help your startup get traction it deserves.

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How to quickly check startup ideas with sprint

How to quickly check startup ideas with sprint

There’s a reason why many great products were created by very busy people. When we are committed to completing one important task within a tight deadline our mind stays super focused and we work more productively. But how exactly do you plan short project sprints for checking hypothesis and building MVPs or prototypes with your team? Jake Knapp from Google Ventures and his co-authors shed some light on principles used by Google and such successful startups as Slack and FitStar in their 2016 book “Sprint”.

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How to plan startup development with Happy Startup Canvas

How to plan startup development with Happy Startup Canvas

Strong community is an important component of a successful startup. That’s why Product Hunt is so popular. It managed to build a community of people devoted to finding new useful products. We have already written about business modelling tools that are more focused on finding a unique value proposition and defining your revenue streams and today we are going to talk about Happy Startup Canvas that will help you to find users, fascinate them and build a community around your product.

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