Generation Z seems to have already revolutionized much in the modern flow of life and the digital world in particular. Almost half of the active consumers belong to this age group nowadays and they are characterized as «view now, buy now customers».

In 2018 e-commerce has demonstrated the record-breaking numbers of global sales. Around 8 billion US dollars were transacted in the USA just on a single Cyber Monday. The experts predict the fastest and constant online marketplace development in the next few years, making electronic commerce the main global retail channel. Actually, we have now come to the point when the cutting-edge technologies and the growing digitalization are fundamentally changing the way the ecommerce is conducted.

With more and more clients switching online in the search of goods and services, there grows the popularity of online marketplaces as the ideal spots for buying and selling whatever you like. There are marketplaces for selling and exchanging goods, renting, booking, transport services, tenders, auctions, food delivery, logistics, education, job search, and many others. And new types are emerging here and there every other day. Well, why not, taking into account the profitability of the online marketplace business.

Vibrant showcases, repetitious rows of shelves, enticing muzak, smiling assistants... A precise picture of a shopping paradise, a place where you readily change your cash for 1001 something, as if enchanted by a magic wand of a mighty wizard. Well, it seems no — not anymore. The shopping dream is progressively dematerializing and moving online. Though the money spent on shopping in the net are quite real — according to Statista, in 2017, customers readily splurged online as much as $ 2,3 billion globally.

Making money on a mobile app may be quite profitable if organized properly. In the annual end-of-year-report, App Annie called 2017 a monumental year in the app economy with global app downloads reaching 175 billion and consumer expenditures mounting to $86 billion. Of course, the rate of individual success depends on one’s knowledge of how to squeeze to the max from a mobile product.

Selling of event tickets has begun to change dramatically over the last ten years with emerging online marketplaces. What important aspects should you consider when thinking about entering this market?

Amazon in the past year has produced a real boom in the financial market, when the company’s shares rose in price immediately doubled, overtaking the value of Google stock. The net revenue of Amazon.com in 2016 amounted to $136 Billion, and the number of active users has long exceeded the mark of 300 million. Maintaining and processing such a huge amount of data requires tremendous resources. In this article, we will find out, what to consider when developing a high-load project, considering the experience of Amazon.com.

The way you are going to earn money from mobile app will influence the popularity of your future solution. Correctly chosen app monetization model will increase the loyalty of your target customers, meanwhile, the wrong monetization strategy may make them even to delete your app. Today we will find out how to make money from apps and what mobile app monetization strategy to prefer in 2018 to stay in the win.

Flurry Analytics’ experts have found that smartphone users spend more than 90% of the time in mobile apps, and nearly a quarter of buyers start searching for the item in the brand’s shopping app directly. Although the mobile app development cost is quite high, the number of online stores on Play market grows each month. Solid arguments to take a closer look at existing shopping apps.

A basic asset of any e-commerce business is commonly recognized as a highly optimized and well-designed online store. Retailers still doubt whether they need to create a mobile application that would copy their existing website. However, they definitely should do this and here is why.