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Ecolines — one of the largest and most experienced coach operators in Europe

Logistic
UX/UI DESIGN
Development
Dart
Flutter
Industry
Logistic
Location
Latvia
Year
2023

Main task

The main goal of the project is to do a complete redesign and develop applications from scratch for the existing coach operator. Customers came with a request to update the Ecolines and Autolux applications. The apps had an outdated UI as of 2023 and contained a lot of technical debt from the mobile development side.

Due to outdated technology, users reported a large number of existing bugs. Therefore, the team faced updating modern applications with working functionality.

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Development

Since we had the task to update the applications, firstly we needed to understand all the functionality with which we will work. For this, our designer developed a Functional Map of the application, where he depicted all the main flows and sections. Then this map was agreed upon with the clients and the designer was able to start working on the UI/UX.

We already worked with an existing backend part provided to us by clients. Therefore, from the side of the mobile developer, the task was to research the existing backend part and compile the API documentation.

The most interesting thing in this case is that the design and development were carried out simultaneously, in two parallel processes. After approval of one part of the screens, the developer took them to work, while the designer began the next part.

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Visual style

We used the customer’s ready-made design system, adapting it to the needs of developing mobile apps for 2 systems: iOS and Android.

The variability of the system’s colors and shades is determined by the percentage of transparency in the basic colors, which gives the design system flexibility and versatility. We chose the basic font Geometric Euclid Circular A from Swiss Typefaces. The font has non-standard shapes, but it remains readable and understandable. So, the typography in the product is original and clean.

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Result

As a result, we got modern, updated Ecolines and Autolux applications, with 99% of bug free users. We were able to preserve the branding, as well as successfully launch without losses on the business side.

  • 110+
    Screens designed
  • 12 months
    Project length
  • 4.9
    App Store Rating
After launching the new version of the mobile app, we saw an increase in conversions of up to 100%. We succeeded in our main task — to make passenger booking as simple as possible
user avatar
Tomass Uzans

Head of E-commerce at Ecolines

Cast
tame
Natalia
Account manager
tame
Vitaliy
iOS Developer
tame
Vadym
Design Team Lead
tame
Oleksandr
СТО
tame
Victoria
Project Manager
tame
Anton
QA
tame
Yevhen
Flutter developer

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