Dasha

Dasha

Content Manager

Dasha keeps the studio blog and portfolio up-to-date. In her free time, she writes about sci-fi, games, and books

Articles by Dasha

How to Find a Blue Ocean for Your Startup

How to Find a Blue Ocean for Your Startup

How to find a blue ocean for your startup

Blue ocean strategy offers startup owners a way to create a new market and fill it with their product. Startups using it enjoy a competitors-free market and when the copycats and competitors finally come, it’s harder for them to beat their predecessors since people don’t like changing their habits.

Why mobile development is so expensive

Why mobile development is so expensive

Why mobile development is so expensive

Is developing a mobile app worth the cost? Paying $30-50K for an app might be not a big deal for a big corporation but the same amount of money can constitute a huge part (if not all) of one’s startup capital. Today we’ll try to explain why mobile development is so expensive and why businesses can benefit from having a high-quality app for their clients.

Growth engines used by Snapchat, Zendesk and Uber

Growth engines used by Snapchat, Zendesk and Uber

Growth engines used by Snapchat, Zendesk and Uber

If you’re familiar with lean methodology by Eric Ries, you know that there’re 3 major engines of growth: viral, sticky and paid. If you aren’t, we will remind you how they work. But what’s more important is that how do you actually use engines of growth? Today we will discuss how famous tech companies used viral, sticky and paid growth engines to make it to the top.

6 Tips for Going Viral with Your Startup

6 Tips for Going Viral with Your Startup

6 tips for going viral with your startup

If you upload your pet’s video on YouTube and it doesn’t go viral, well, it’s indeed no big deal. But lack of viral growth might be a disaster for your startup. We’ve already talked about turning startup idea into product and here we’ll explain how to make something go viral and give tips on engineering virality for your app, website or service. While it might seem that virality isn’t for everybody, you’d be surprised to learn that even serious and complex startup solutions can potentially go viral.

10 tips on getting real with your startup ideas

10 tips on getting real with your startup ideas

10 tips on getting real with your startup ideas

Even though many founders dream of starting a tech startup as soon as possible, they’re also secretly scared of not taking into account some small detail that will ruin the whole gig. But overplanning is no good for an IT startup: you need to quickly move from idea to result to ride the wave. We’ve already talked about lean canvas that make planning both quick and effective as well as sprint methodology for checking any idea in 5 days (isn’t that awesome?) and here we’d like to introduce you to Getting Real success tips.

7 industries where Uber for X flourishes

7 industries where Uber for X flourishes

7 industries where Uber for X flourishes

In 2014 Uber taxi became so insanely popular that Uber for X is now constantly used to quickly describe any idea for on-demand startup. Today we will talk about what Uber for X is and look at industries that have adopted this model.

How to measure MVP success for mobile app

How to measure MVP success for mobile app

How to measure MVP success for mobile app

It’s easy to follow the hype and think that if your startup gets press coverage, Twitter mentions and some decent amount of app downloads, you’re doing fine. But it is actually just the time to closely watch your mobile MVP metrics, carefully introduce little tweaks and get ready for removing features that users don’t care about. Here we will talk about metrics used to measure a success of a minimum viable product.

3 ways to get traction for your startup

3 ways to get traction for your startup

3 ways to get traction for your startup

We’ve already talked about making your startup lovable with Happy Startup Canvas and today we’d like to discuss another vital matter: startup traction. According to Naval Ravikant (AngelList), traction is a quantitative evidence of market demand. It is what investors are looking for in startups and what helps you, as a founder, to identify that you should stick to your current course. In this article we are going to talk about traction method fundamentals and discuss 3 channels that will help your startup get traction it deserves.

How to quickly check startup ideas with sprint

How to quickly check startup ideas with sprint

How to quickly check startup ideas with sprint

There’s a reason why many great products were created by very busy people. When we are committed to completing one important task within a tight deadline our mind stays super focused and we work more productively. But how exactly do you plan short project sprints for checking hypothesis and building MVPs or prototypes with your team? Jake Knapp from Google Ventures and his co-authors shed some light on principles used by Google and such successful startups as Slack and FitStar in their 2016 book “Sprint”.